This is by no means BIG news in the sense that most of us already know or have heard about this green stuff, but it can be classified just so because it shows how super fashionable green is. Yes- you can roll your eyes, but I think you'd agree it does help to have a "super star" spreading the word to more of the masses- ie. people that otherwise wouldn't ordinarily partake in this "green" shift... they may now be intrigued. Viola!
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